E-commerce became a way of life in India. It has become popularly used, thanks to a growth in internet use, and huge advertisement by e-commerce.
Indians have their own unique specific needs when they come to online shopping. Global leading shopping sites aren’t undoubtedly the ones most popular within the country. Although, while Amazon India is top to the list in INDIA for online shopping category, overall, it ranks sixth, behind Google (both global and India), Facebook, YouTube, and Yahoo.
Alibaba and Amazon are only ship to the country, while others, like Amazon’s India unit, Flipkart, and Snapdeal have taken a global model and gone as far as possible.
Let’s have a gander at some of the most popular online shopping sites here, and compare their domestic rankings to global ones.
The list is promised to show which types of e-commerce sites grab at Indian hearts.
Top of the list is Amazon India, beating up all other e-commerce websites. Amazon begun its India website in 2013, six years after Flipkart. A penny-pinching fight ensued, complete with mega ad spending, localization, and billion dollar checks on both ends. Amazon, however, seems to be winning the desktop war.
Flipkart:
The emperor of Indian e-commerce grips second place in website popularity. Flipkart urges as it is pushing more towards app purchase, where the company beats Amazon. Many industry analysts, however, think while mobile e-commerce is the step to the future, it is ahead of to discount website business. Flipkart, valued at around US$15 billion, leads the e-commerce break off the country, but is under pressure to maintain the lead as Amazon twinge in.
Snapdeal:
The self declared online Walmart of India, Snapdeal takes the third spot. Founder and CEO Kunal Bahl has again and again said he is building the company sculpt after Alibaba, calling Snapdeal a “technology platform that brings sellers and buyers together,” rather than an ecommerce site. Now, Indian laws make it compulsory for utmost ecommerce sites to serve as marketplaces, so that doesn’t make much of a difference, matching Amazon India and Flipkart’s mega budgets and massive leads.
Alibaba:
Astonished? Don’t be. Alibaba does not have an Indian website, and one does not see ads asking Indians to buy on Alibaba, but customers here have long revealed the benefits of getting electronics and bulk purchases done on this online megastore. Shipping via Aliexpress is bringing in fame as well.
Ebay India:
Once acclaimed in the same breath as Amazon, E bay has quietly glissade in round across the world, including in India. Drudgery at home have hit E bay’s performance in India, but the company now manages to grip to the fifth spot. That’s ahead of Jabong, though.
Jabong:
The other agitated e-commerce player in the country, online clothes store Jabong, ranks below E bay in the popularity charts. Once captivated in management switch and other problems, Jabong now seems to have found its balance. It is, however, still dense behind rival Myntra in the sector. Myntra does not have a debatable website, so it’s not featured on this list.
Shopclues:
India’s latest competitor to the unicorn club, Shopclues calmly worked its way up to the top by concentrating on daily household needs while Flipkart and Amazon were busy selling mobile phones and other electronics. Conscientiously profit-oriented.
Amazon global:
The parent website, not to be puzzled with the Indian ancillary. Indians love to shop for international brands of electronics, cosmetics and fashion accessories, which leads many to look up global sites like Amazon, and Alibaba. Add to that the matter that paying US$ rates usually comes cheaper for many electronic items, than buying their Indian versions, and it’s no surprise Jeff Bezos’ “everything store” has made it to this list.
Quikr:
Another Craigslist-influenced site, and OLX’s rival. Quikr has been developing fast, and recently bought CommonFloor to improve its real estate listings. It has so far raised US$346 million from 10 investors, including Tiger Global, Matrix Partners, Warburg Pincus, and Norwest Venture Partners (NVP). The company, founded in Mumbai by Pranay Chulet and Jiby Thomas, started as a classifieds portal in Mumbai and then shifted its base to Bangalore in December 2014.
mR. Happer 